Lens lineup for the A7r, Is this what we’re facing… go prime or go home?

Can Sony hit a home run with any future Zoom (Vario) lenses?  Is Sony neglecting part of their audience(A7r) and catering to the A7, and A7s?   Where does the FE lens Road map lead to…  A little town called Undistinguished?  Doesn’t the worlds best full frame sensor deserve the technology in lens design that compliments, not hinders?  I know I wonder….. and are Sony & Zeiss people listening…

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Most current and believed to be authentic FE lens roll out schedule. Courtesy of Sony.Net

Many A7 owners have poured over the Sony FE Lens, Road map.   The first two releases after the mundane 28-70 kit lens, the FE 35mm 2.8, and 55mm 1.8 showed us they can make small, light compact lenses for the system.  The extremely fast 55mm is an exemplary  Sonnar T* design that performs and gets great ratings.  The 35mm, also of Sonnar design, a bit slower, and ratings were down. It’s still a damn good lens.   This is where Sony starts to waver a bit on commitment in my opinion.  The FE 24-70 Vario Tessar was really designed for video it seems.  It’s very light, extremely sharp in the center, and survives well in most situations.  It’s had many bad reviews and doesn’t rate well.  Clearly isn’t designed for a 36.4 sensor however.  There are more than a few of us out there who thought Sony should of delivered more.  The latest release I’m still very un-decided on, the FE 70-200 G F4.  It shows good ratings for a lens in it’s class, and in the few pictures I’ve taken with it, does really well.  Sony’s “G” designation out performed the Tessar lens.

The next lens, due in August, that has everyone holding their breath for, is the FE 16-35mm, F4 ZA OSS, Vario Tessar.   With it carrying the “Tessar” designation, I’m afraid it will be another lightweight, under performing lens, similar in quality to the 24-70 FE(probably expensive too!).  I was really hoping for the “Vario Sonnar” designation.  They have better build quality, are faster and they’ve designed them already for the A mount cameras.  I’m told that in the mirrorless system, with the lens distance not being as far from the sensor as a traditional DSLR, benefits compact design.  The technology is here to make a compact “Vario Sonnar” lens.  It may be slightly larger, under 700g perhaps(two current A mount “Vario Sonnar” lenses weigh in around 900g), but we’d have the versatility and high quality.  Following the debut of the 16-35 is the “G” 28-135mm F4 OSS which I’m very excited about!  If Sony and Sony/Zeiss would use this build quality as the “entry level” lenses for the A7 system, everyone would be better off.

This quest for better lenses and shout out to Sony Executives and Zeiss R & D Department takes me to…  what do the high end users of the A7 line really want?  The Market segment that wants nothing but compact, light design and ease of use, could be the majority.  These lenses aren’t inexpensive and if you’ll give $5 for a $2 wrench…  well…  That’s kool…

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Shi Shi Beach, WA FE 55 Sonnar T*, @F22 1/5 sec, ISO 64 Circular Polarizer, Grad ND Filter

There is a multitude of Sony A7 users who want to push the quality up and are willing to pay for it!   They get to use their legacy glass and want a native lens or two that performs!!!

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It’s official, Sony A7r is incredible!

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Second Beach, Olympic National Park.

Fresh back from Art Wolfe’s Olympic Peninsula workshop last weekend, I’m still buzzing about the terrific A7r. After just two weeks the Sony has crushed both of myformer camera’s, the 5D Mk III and the D800e. So, I’m not one of the people standing in line waiting to argue about Canon versus Nikon.  Having shot both for a couple years, I feel no real brand loyalty or superiority.  Both had strengths.  I simply want the best camera for my needs… Seems simple enough right?

My little world doesn’t really care about AF, which the most documented drawback of the 36.3 MP A7r.  Almost never use it, except on the rare occasion I photograph another human! Maybe some wildlife for which I’m pretty woeful at anyways. My two favorite lenses are both manual focus and I tend to manually focus the others. All that said, the AF on the Sony is very crisp and fast on the Vario Tessar 24-70mm. It’s quieter than my other lenses for the Canon or the Nikon. When I say quieter I mean it’s much less of an event for the camera. To be fair to Nikon I only had one AF lens, and it sucked, a 28-300mm f/3.5-5.6G ED VR Zoom. Let’s talk about focus!  Anthony Hayward, one of the instructors of the workshop, and I, were talking about critical focus, pre-shot zooming.  I didn’t know the capabilities of the new Sony.   He called a colleague of his from the middle of the Sol Duc rainforest to get the answer!  The Sony performs right behind the Canon 5D mk III.     Using this feature  takes some practice because it turns off after 5 seconds. (choices are 2 sec, 5 sec or no limit).  It also does well in both using the viewfinder(electronic) or the screen which tilts by the way.  No appreciable difference in battery life by turning off live view and using the viewfinder exclusively.  Battery life was pretty good.  I shot about 100 pictures a day and got into a second battery twice.  Plugging camera into mirco usb in car while switching locations kept me charged.  Maybe it was the Red Bull.

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Sony A7r testing in my backyard.
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Back lit maple leaves casting shadows in the Sol Duc Valley, Olympic National Park.

With a limited sample size of only two weeks there is little to complain about with the A7r.  It isn’t touch screen.  Probably not a videography 1st choice(A7s). If Auto Focus is a priority, then maybe an A7 with only 24MP… If you’re not into hefty…  price or weight, and you can get over the fear of switching camera brands, then this camera will be at your side for a long time!